Logo
Sketches
Business Card
Sticker
My brand is for a sports apparel company. The company is called AC Sports. AC stands for my initials (Alex Copp). The logo is very clean and simple. It uses only grayscale (black and white for AC and gray and black for SPORTS). The curved thick letters with the thin black outline create smooth, 3 dimensional effect for the AC that contrasts the simple sans serif text of the SPORTS. The logo is supposed to appeal to anyone involved in athletics: sports teams, athletes, coaches, etc. The benefit of the logo being simple is that it can be easily embroidered on the company’s apparel. This company will design almost all sports apparel imaginable: custom jerseys, sports equipment, water bottles, gym bags, T-shirts, etc. The 2 identity system pieces I have chosen are a business card and a sticker
AC
No comments:
Post a Comment